E-ciggbolaget AB and its affiliated companies (herein referred to as “E-ciggbolaget”, “we”, “our” or “us”) respect your right to privacy and we take our related legal obligations seriously. We aim to be transparent at all times about our treatment of your information. Therefore, we developed this policy that covers how we collect, use, store, disclose and transfer your information for the purpose of enabling you to make an informed decision about your relationship with us, so please read it carefully. By continuing browsing our website and/or using or interacting with our services, you are consenting to the use of your information as explained in this policy.

Please be aware that our website may contain third party solutions and/or cookies and links to third party websites. We take steps to ensure that these companies clearly identify themselves and handle your information appropriately. However, the third parties’ use of your information will be subject to their privacy policy and not ours.


E-ciggbolaget and our service providers use cookies and tracking technologies on our website to enable us to analyse the use of our website and services, to improve and personalise your experience of our website and services and to serve advertising which may be tailored to you based on your browsing behaviour and other information held about you.


A cookie is a small text file that is sent by a website to your computer or mobile device where it is stored by your web browser. A cookie contains limited non-personal data, usually a unique identifier and the name of the website. This enables a website to recognise you as you move around the website and/or each time you revisit. Cookies are used for a wide variety of purposes such as to keep you logged in, to remember your preferences and settings, to analyse how the website is used by you, and to serve advertising to you. Cookies may be served to you by the website you are visiting (a ”first-party cookie”) or by another organisation providing services to that website, such as an analytics company (a ”third-party cookie”). They will either be stored for the duration of your visit (a ”session cookie”) or they will remain on your device for a fixed period, which could be months or even years, to remember you across multiple browsing sessions (a ”persistent cookie”).

Pop-upap_ap_1d, ap_ap_all, dsubmitted_XXXXXX≤ 365 daysThese (first party) cookies are used to ensure that pop-ups and others functions are shown as intended.
Google Analytics_gtm, _gid, _ga≤ 731 daysWe use Google Analytics to collect statistical information about how our website is used. Google Analytics use information such as your IP address, browser type and unique identifiers stored in (first party) cookies on your device to record how you interact with our website.
 APSIS One≤ 731 daysWe use APSIS One to analyse website behaviour of visitors for the purpose of improving our services, providing adaptive web content and serving tailored marketing.
APSIS Leadthird-party≤ 731 daysFacebook cookies are used to collect website behaviour data for the purpose of providing targeted advertising based upon user interests. 


You can easily choose how cookies are handled by your device via your browser settings, including to refuse or delete all cookies. Please note that if you choose to refuse cookies, our services and website may not function properly, and certain services will not be provided. Each browser is different, so check the ”Help” menu of your browser to learn how to change your cookie preferences.


Web pages and emails from E-ciggbolaget may contain a small transparent image file or line of code (known as web beacons/gifs, page tags, script) to record how you interact with them. These are used to help us to better analyse and improve our services based on your browsing behaviour and interests. For example, by knowing which web pages you visit or which elements of a page you viewed, when and for how long, whether you viewed and/or clicked on a link on the website or whether you opened or clicked on marketing emails sent to you.


This policy may be updated from time to time and you should frequently check this policy for updates.


If you have any questions or concerns about E-ciggbolagets collection, use, storage, disclosure or transfer of information, or the cookies and tracking technologies used, or if you believe there has been a breach of this policy, please email us at or contact us via regular mail to E-ciggbolaget AB att: Privacy, Nordkalottstaden 2, 97254 Luleå, Sweden. All such communications are examined and replies are issued where appropriate and as soon as possible. We may contact you during the process to seek any further clarification if necessary.